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Social Media within the Defence and Military sector
17 November - 18 November 2014
Social Media within the Defence and Military sector

SAE Media Group are thrilled to announce the 4th annual Social Media within the Military and Defence sector conference convening in 2014 on the 17th and 18th of November in central London.

This is your oppurtunity to discuss and network with MoD's from across the world and key military institutions such as the U.S Army, Royal British Legion and NATO. Understand the latest instrumental uses of social media, including its integral role in recruitment, operations, audience engagement and crisis management.

Social media is an essential part of modern communication and it is a conversation that is essential to the military and defence sector. This conference promises to give your organisation the tools and knowledge necessary to excel in this field of communication. The latest technological developmentsstrategic applications and cutting edge case studies will be explored by experts in the field.

Testimonials from last year's event:
SVPA, (Head of Communications), -- “Top notch, great speakers and I gained so much!”
RAF (Information Officer) -- "Excellent line up of speakers and topics."
Ministry of Defence, Singapore (Executive) -- "There were many fascinating presentations."

Understand the indispensable strategic role of social media in modern military and defence communications.

FEATURED SPEAKERS

Andrew Morton

Andrew Morton

Director of Social Engagement, SHRM
April Deibert

April Deibert

Program Manager, West Africa Regional Training Center (INL/C), Commonwealth Trading Partners, Inc. (CTP)
Cathy Milhoan

Cathy Milhoan

Director, Defense Media Activity
Chris Stace

Chris Stace

Project Officer Command and Control- Information, European Defence Agency
Dana Manescu

Dana Manescu

Head of Sector, Social Media, European Commission
DScnMil Mika  Kalliomaa

DScnMil Mika Kalliomaa

Director of Communications, Finnish Defence Forces
Erik Lagersten

Erik Lagersten

Director, Communication and Public Affairs, Swedish Armed Forces
Fredrik Johnsen

Fredrik Johnsen

Communications Advisor, Norwegian National Security Authority
Jeremy Greaves

Jeremy Greaves

Head of Communications , Airbus Group
John Neilson

John Neilson

Director of Communications, EMEA, Lockheed Martin
Liz Azyan

Liz Azyan

Digital Consultant , LGEO Research
Michael Quinn

Michael Quinn

Media Plans Officer, EU Naval Force Somalia Operation Atalanta
Rachel Legaspi

Rachel Legaspi

Innovation Hub Officer, NATO Innovation Hub Community Member
Roy Jacques

Roy Jacques

Managing Director, Sysomos
Ruth Powell

Ruth Powell

Armed Forces Engagement Manager, The Royal British Legion
Steven Mehringer

Steven Mehringer

Head of Communications Services, NATO Headquarters
Stu Shulman

Stu Shulman

CEO, Texifter LLC

Andrew Morton

Director of Social Engagement, SHRM
Andrew Morton

April Deibert

Program Manager, West Africa Regional Training Center (INL/C), Commonwealth Trading Partners, Inc. (CTP)
April Deibert

Cathy Milhoan

Director, Defense Media Activity
Cathy Milhoan

Chris Stace

Project Officer Command and Control- Information, European Defence Agency
Chris Stace

Dana Manescu

Head of Sector, Social Media, European Commission
Dana Manescu

DScnMil Mika Kalliomaa

Director of Communications, Finnish Defence Forces
DScnMil Mika  Kalliomaa

Erik Lagersten

Director, Communication and Public Affairs, Swedish Armed Forces
Erik Lagersten

Fredrik Johnsen

Communications Advisor, Norwegian National Security Authority
Fredrik Johnsen

Jeremy Greaves

Head of Communications , Airbus Group
Jeremy Greaves

John Neilson

Director of Communications, EMEA, Lockheed Martin
John Neilson

Liz Azyan

Digital Consultant , LGEO Research
Liz Azyan

Malcolm Wells

Director, Malwell Corporate Projects Ltd
Malcolm Wells

Michael Quinn

Media Plans Officer, EU Naval Force Somalia Operation Atalanta
Michael Quinn

Niv Blond

Sales director, 3i-MIND Technologies GmbH
Niv Blond

Rachel Legaspi

Innovation Hub Officer, NATO Innovation Hub Community Member
Rachel Legaspi

Roy Jacques

Managing Director, Sysomos
Roy Jacques

Ruth Powell

Armed Forces Engagement Manager, The Royal British Legion
Ruth Powell

Steven Mehringer

Head of Communications Services, NATO Headquarters
Steven Mehringer

Stu Shulman

CEO, Texifter LLC
Stu Shulman

sponsors

Conference agenda

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8:00

Registration & Coffee

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8:30

Chairman's Opening Remarks

Andrew Morton

Andrew Morton, Director of Social Engagement, SHRM

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8:40

OPENING KEYNOTE ADDRESS: U.S. Department of Defense social media strategy: informing, educating and entertaining

Cathy Milhoan

Cathy Milhoan, Director, Defense Media Activity

• Implementing successful social media strategies
• The importance of training personnel on social media platforms
• How the DoD engages with key audiences
• The future of the conversation: new communication tools and technology
 

 

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9:20

Adapting Private Sector Techniques for Military Use: Social Currency in Africa

April Deibert

April Deibert, Program Manager, West Africa Regional Training Center (INL/C), Commonwealth Trading Partners, Inc. (CTP)

Adapting Private Sector Techniques for Military Use: Social Currency in Africa
·         How to Develop Social Currency to Leverage Face-to-Face Community Building Efforts and Social Media to Drive 'Brand' Appreciation or Preference
·         How to Encourage Cooperative Partnerships, Empower the Local Population, and Identify Force Multipliers
·         Case Study: West Africa Regional Training Center’s Alumni Network—Digital Opportunities and Challenges

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10:00

Morning Coffee

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10:30

Is the aerospace & defence sector homogenous in its application of social media?

Jeremy Greaves

Jeremy Greaves, Head of Communications , Airbus Group

• Outlining the case against the normative application of social media
• QUANTAS Case study: social media as a tool of crisis monitoring
• Voyager Case study: gauging sentiment
• How AIRBUS engages with social media
 

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11:10

Lockheed Martin use of digital media

John Neilson

John Neilson, Director of Communications, EMEA, Lockheed Martin

• How is Lockheed Martin using digital media to engage with its myriad audiences?
• Communicating overseas
• Return on investment: how we measure success
 

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11:50

Sifting Social Data: Word Sense Disambiguation Using Machine Learning

Stu Shulman

Stu Shulman, CEO, Texifter LLC

  • The five pillars of text analytics: search, filter, cluster, code, and classify.
  • How to query historical Twitter and use Gnip PowerTrack filters in Sifter.
  • Create an ActiveLearning loop for individuals, groups, and crowds.
  • Measurement techniques that underpin valid inferences at scale.
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    12:30

    Networking Lunch

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    13:30

    Leveraging the Deep Web to produce task oriented open source web intelligence”

    Niv Blond

    Niv Blond, Sales director, 3i-MIND Technologies GmbH

    • A Contributing intelligence source for the  establishment of full “Terrain Dominance” capacity
    • Real time monitoring and alerting on events related to deployed forces safety & security
    • Leveraging WEBINT to produce target profiling, validation and BDA

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    14:10

    Key elements of community management

    Andrew Morton

    Andrew Morton, Director of Social Engagement, SHRM

    • How to build traction with your audience
    • Making the most of your resources
    • Contents promotion: the key lessons
     

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    14:50

    Afternoon tea

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    15:20

    So social media is the new normal: what’s next?

    Liz Azyan

    Liz Azyan, Digital Consultant , LGEO Research

    • The rise of HEROes (Highly Empowered & Resourceful Operatives) within our working environment
    • How HEROes and Turning PRO can make a huge difference to social media communications & management in defence and militaries everywhere
    • The challenge that we must take to protect, empower & unite our countries
     

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    16:00

    Social Media – Can the military learn from the corporate experience?

    Malcolm Wells

    Malcolm Wells, Director, Malwell Corporate Projects Ltd

     ·         The military and large corporations are high profile organisations whose operations are susceptible to public and political pressure – how can this pressure be managed and what is the role of social media?

    ·         The possibilities of social media – what is realistically achievable?

    ·         How can an effective social media capability be generated, resourced and sustained?

    ·         What are the limitations of transferring the corporate experience into the military sphere?

     

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    16:40

    Chairman's Closing Remarks

    Andrew Morton

    Andrew Morton, Director of Social Engagement, SHRM

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    8:00

    Registration & Coffee

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    8:30

    Chairman's Opening Remarks

    Andrew Morton

    Andrew Morton, Director of Social Engagement, SHRM

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    8:40

    NATO’s digital outreach

    Steven Mehringer

    Steven Mehringer, Head of Communications Services, NATO Headquarters

    • NATO’s new ways of communicating to the world
    • Why a multi-platform approach is most effective
    • Measuring effectiveness vs. counting followers
    • Impact, results and best practices in engaging with multinational and multilingual audiences 
     

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    9:20

    Innovation Hub: Collaboration beyond Time and Space

    Rachel Legaspi

    Rachel Legaspi, Innovation Hub Officer, NATO Innovation Hub Community Member

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    10:00

    Morning coffee

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    10:20

    European Commission social media strategy

    Dana Manescu

    Dana Manescu , Head of Sector, Social Media, European Commission

    • Outlining the European Commission social media approach
    • Informing, engaging and interacting with multinational audiences
    • How the European Commission utilises key platforms
     

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    11:00

    EU Naval Force and social media

    Michael Quinn

    Michael Quinn, Media Plans Officer, EU Naval Force Somalia Operation Atalanta

    • A culture change from ‘transmission to a conversation’
    • Atalanta Social Media Channels and Website
    • Future use
     

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    11:40

    EU and the Multinational Capability Development Campaign

    Chris Stace

    Chris Stace, Project Officer Command and Control- Information, European Defence Agency

  • The use of social media as a situation awareness sensor
  • The EU's Common Security & Defence Policy operational context
  • The use of social media as a form of open source intelligence

     

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    12:20

    Understanding the audience and current social media behaviours

    Erik Lagersten

    Erik Lagersten, Director, Communication and Public Affairs, Swedish Armed Forces

    • Target group analysis
    • The government and the Military-industrial complex vs. the most powerful person in the world (aka. Emma age 18)
    • Case examples
     

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    13:00

    Networking Lunch

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    14:00

    From Communication Strategy to StratCom

    DScnMil Mika  Kalliomaa

    DScnMil Mika Kalliomaa , Director of Communications, Finnish Defence Forces

    • From Communication Strategy to StratCom
    • Engaging with our key audiences
    • Co-ordinating efforts across different platforms
     

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    14:40

    Afternoon Tea

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    15:00

    Mining Social Date for Online Sentiments to Aid Decision Making

    Roy Jacques

    Roy Jacques, Managing Director, Sysomos

    • What online data is accessible for research purposes and how do you gain access?
    • Objective focussed data exploration – opportunities and limitations
    • Exploring the ‘W’s’ – What, when, why, where and who
     

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    15:40

    Challenges and opportunities with real time communications

    Fredrik Johnsen

    Fredrik Johnsen, Communications Advisor, Norwegian National Security Authority

    • What is real time marketing anyway, and how do we succeed?
    • How do we measure success of real time communications?
    • What is the future of social media and real time communications? 
     

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    16:20

    Chairman’s Closing Remarks and Close of Day Two

    Andrew Morton

    Andrew Morton, Director of Social Engagement, SHRM


    Director
    Malwell Corporate Projects Ltd
    Director of Communications, EMEA
    Lockheed Martin
    Head of Sector, Social Media
    European Commission
    Program Manager
    West Africa Regional Training Center (INL/C), Commonwealth Trading Partners, Inc. (CTP)
    Director of Communications
    Finnish Defence Forces
    Armed Forces Engagement Manager
    The Royal British Legion
    Innovation Hub Officer
    NATO Innovation Hub Community Member
    Digital Consultant
    LGEO Research
    Director
    Defense Media Activity
    CEO
    Texifter LLC
    Sales director
    3i-MIND Technologies GmbH
    Communications Advisor
    Norwegian National Security Authority
    Media Plans Officer
    EU Naval Force Somalia Operation Atalanta
    Director, Communication and Public Affairs
    Swedish Armed Forces
    Head of Communications
    Airbus Group
    Head of Communications Services
    NATO Headquarters
    Project Officer Command and Control- Information
    European Defence Agency
    Director of Social Engagement
    SHRM
    Managing Director
    Sysomos

    Sponsors and Exhibitors

    Supporters

    Workshops

    Strategic review: Threats and Opportunities in Social Media
    Workshop

    Strategic review: Threats and Opportunities in Social Media

    Marriott Regents Park
    19 November 2014
    London, United Kingdom

    Interview with Chris Stace, Project Officer Information and Management and NEC, European Defence Agency

    Download

    Attendee list for Social Media within Defence & Military 2014

    Download

    INTERVIEW WITH STU SHULMAN, CEO FROM TEXIFTER LLC

    Download

    Sponsors and Exhibitors


    3i-MIND Technologies GmbH

    Sponsors and Exhibitors
    http://www.3i-mind.com/

    3i-MIND is the pioneer in a new category of technology that leverages data, operational know-how and human intuition to dramatically advance the value of intelligence and insights. Our customers include the world’s most demanding governments, urban authorities and security and law enforcement organizations. 3i-MIND’s advanced technology and innovative methods combine to find and deliver actionable web intelligence—and provide you with a competitive advantage. Our solutions automatically gather and integrate key data points from all available web sources, including those in the deep web where standard search can’t reach. Collected data is automatically processed and analyzed, enabling identification of the most critical and relevant information nuggets based on your organization’s requirements. Subject matter experts provide support to optimize results, furthering the value of our offering and helping you to achieve your objectives.


    Texifter LLP

    Sponsors and Exhibitors
    http://texifter.com/

    Texifter provides a cost effective, cloud-based text analytics software solution for medium data problems with 10,000-1,000,000 items. The flagship product, DiscoverText, ingests data and metadata via application programming interface from surveys, social media, public comment, blogs, email, and other repositories. DiscoverText supports advanced search, filtering, de-duplication, clustering, human coding, and custom machine-learning sifters. Texifter is a strategic partner of SurveyMonkey and a “Plugged In to Gnip” partner for licensing unlimited Tumblr, WordPress, Disqus, and Twitter data. The new beta Sifter allows users to generate self-serve estimates of the cost to license data from the completed undeleted history of Twitter

    Media Partners


    Security Industry E-Magazine

    Supporters
    http://www.securityindustryemag.com

    Covering all aspects of modern security technology, requirements, procurements and programmes, SIEM is a leading quarterly E-magazine, dealing with all aspects of Government and security, providing in-depth and insightful coverage of all aspects of the security community. By drawing on the skill and expertise of a dedicated team of Journalists, SIEM is able to deliver a well-respected, thought-provoking insight and analysis of key topics from around the world, making SIEM the go-to source for security professionals from all corners of the globe As a user-friendly website and E-Mag, SIEM provide the latest reports and analysis of current international developments covering security, counter-terrorism and public safety through to policy and events, along with technology and industry news. As you would expect from such quality-conscious publication, SIEM website is kept fully updated with the latest news, features and interviews, call 01926511690. www.securityindustryemag.com


    ArmedForces.co.uk

    Supporters
    http://www.armedforces.co.uk

    The DEFENCE SUPPLIERS DIRECTORY is an authoritative online information resource for all defence purchasers. This comprehensive listing of Defence Suppliers has enabled thousands of purchasing professionals to find exactly what they are looking for - in seconds. THE DEFENCE SUPPLIERS DIRECTORY provides a total overview of all the UK's Armed Forces - with a wealth of valuable information about the organisation and structure of the UK's Defence Services, as well as useful facts about developments in the UK Defence Industry Contact us: defenceenquiries@armedforces.co.uk Tel: 01743 241962 website: www.armedforces.co.uk


    Homeland Security Research Corporation

    Supporters
    http://www.homelandsecurityresearch.com

    HSRC provides premium off-the-shelf market reports on present and emerging technologies and industry expertise, enabling global clients to gain time-critical insight into business opportunities. All reports include in-depth information and analysis of emerging markets, technologies, and industries broken down by geography, market, vertical, technology, product, and revenue stream. Our reports support Homeland Security & Public Safety communities worldwide in their strategic decision-making process, providing up-to-date market knowledge, analysis, and insights. HSRC offers customized research services geared towards providing our clients with clear, actionable recommendations designed to empower decision-making and to help exploit emerging opportunities in the market. The customized research services provide a deep analysis of specific markets and eco-systems, target geographies, strategic segments and verticals, competitor analysis and technological benchmarks. The custom research services are provided as an ad hoc assignment or as an ongoing service.


    Global Security Finance

    Supporters
    http://www.globalsecurityfinance.com

    Global Security Finance, the online daily business news and financial data service, is the leading independent source of information about the physical, cyber and identity security and defense sectors. Our news team delivers real-time business news and identifies the latest and most relevant regulatory and policy announcements, investment, M&A and new funds and fund closes. This news is supplemented with opinion-pieces based on in-depth interviews with senior-level executives, advisers, investors and policy-makers. Our premium suite of desktop and mobile services provides access to subscription-based business news, transaction data (VC/PE, M&A) and a global directory of professionals active in the sector. Global Security Finance also offers customized research and senior-level networking events including the Homeland Security Finance Forum and the Cyber Security Finance Forum.


    Your Defence News

    Supporters
    http://www.yourdefencenews.com

    www.yourdefencenews.com is designed to provide CEOs, MDs, Business Development Managers, Engineers and Technical Buyers with up-to-date industry and project information.

    Over 300 companies within the industry send press direct including the likes of BAE Systems, Northrop Grumman, Boeing, General Dynamics and Lockheed Martin.


    Defence Suppliers

    Supporters
    http://www.defence-suppliers.com

    Defence-Suppliers provides a unique platform to present your latest equipment and systems to the world's defence and security industry. We are a key information resource for MODs, DODs, decision makers, governments, prime contractors, service chiefs, defence ministers, police forces and system integrators. Delivering a comprehensive breakdown of products and services from leading industry contractors, with up-to-date news and press releases when developments occur. With links to all the major industry events, the portal provides an opportunity for visitors to develop international relationships and generate new business opportunities.


    Elemental

    Supporters
    http://www.elementalcomms.co.uk

    Elemental is a communications consultancy that simplifies global communications between brands and stakeholders. Elemental is a proven global content marketing, media relations, PR and social media specialist - integrating data, creativity and marketing. Learn more at Elemental and @elementalcomms for how we can sustain relevant visibility for your brand.


    Template.org

    Supporters
    http://www.template.org

    digital media magazine, Visit


    Global Defence Technology

    Supporters
    http://www.nridigital.com/global-defence-technology.html

    Global Defence Technology is the essential reading material for decision-makers in the defence industry, bringing you the latest news and insights in an exciting, interactive format. Produced by a team of experienced editors and contributors, this monthly magazine takes an in-depth look at defence procurement, market developments and the latest defence systems for land, air and sea. From major international equipment programmes to the next-generation technologies being developed in the labs of militaries and private manufacturers, GDT is keeping a finger on the pulse of the global defence industry.


    Epicos

    Supporters
    http://www.Epicos.com

    Epicos is a global, multifaceted portal providing Aerospace and Defense industries around the world with business intelligence and active support to access opportunities on international procurements, industrial cooperation and offsets. Epicos has carried out extensive industry analysis and mapping of capabilities of A&D Industries and offers this knowledge to its members helping them to identify business opportunities and to build strategic alliances. Additionally, Epicos supports the global A&D industry through a wide range of on-line services and products including but not limited to: a large online procurement database, an updated Business Directory, an e-library with extensive information regarding procurement and offsets processes systems and an up to the minute news database.


    Defence and Security Alert

    Supporters
    http://www.dsalert.org

    Defence and Security Alert (DSA) is the first and only ISO 9001:2015 certified, world-class monthly Indian magazine in defence and security journalism. Covering a strictly research based spectrum of dynamic scenarios in India and challenging horizons beyond national borders, DSA is the only Indian defence magazine available on the intranets of Indian Air Force (IAF) and Border Security Force (BSF). DSA is an ideal platform in this domain to showcase your products, services and cutting-edge technologies. DSA is very extensively circulated among key policy and decision makers in the federal and 28 state governments and corporate world in India and worldwide through print and online editions.


    GovEvents

    Supporters
    http://www.govevents.com

    GovEvents is simply the fastest & easiest way to find Government & Military events happening all over the world. Find events by date, location, keyword, focus and more! You’ll find government & military-related conferences, tradeshows, expos, training sessions, and webcasts—all in one place!


    Defense Conferences

    Supporters
    https://marketanalysis.com

    Market Research Media Ltd, a leading market research firm, provides comprehensive market research reports and forecasts to assist governmental and corporate decision makers understand the dynamics of world’s technology markets. Fortune 500 companies, US Congress and EU government bodies rely on our strategic insights.


    Social Media Portal

    Supporters
    http://www.socialmediaportal.com

    The Social Media Portal (SMP) is a global news and information directory. Showcasing social media and related technology its free resources benefits academics, analysts, advertisers, businesses, marketers, PRs, researchers etc. Add your apps, blogs, press releases, campaigns, research, events and more for free. Keep up-to-date @smponline.


    Industry ARC

    Supporters
    http://www.industryarc.com/

    IndustryARC was started by a group of young, passionate professionals along with extensively experienced industry veterans across various business segments. Our focus and expertise is mainly in the field of analytics, market research and consulting. Our singular goal is to provide accurate and affordable research to our clients. Our research team has expertise in diverse fields like Healthcare, Chemicals, Manufacturing, Logistics, Electronics and Automotive. However diverse the expertise maybe, everyone in our team shares one common trait - we love data and we love providing solutions to clients using that data even more! Seeing your business flourish based on our solutions and strategy is what we love the most! IndustryARC publishes more than 30 reports on an annual basis in the mentioned five Industries. Our reports are in-depth and high quality reports that can help decision makers frame better strategies for their business requirements. These reports can be further customized as per your needs.


    Military Systems and Technology

    Supporters
    http://www.militarysystems-tech.com

    Military Systems & Technology is a comprehensive web portal, design agency and publication designed for the International Defence & Aerospace Industry. It is a source of daily information for Manufacturers, OEM’S, System Integrators and Contractors. We even have Government & Military Readers. The portal encompasses all aspects of Military equipment, technology, design and services. www.militarysystems-tech.com info@militarysystems-tech.com +44 (0)1392 881545


    TopSEOs

    Supporters
    http://www.topseosglobal.com/

    The independent authority on search vendors, topseos.com, evaluates and ranks the top internet marketing companies. Categories ranked by topseos include: search engine optimization, pay per click management, affiliate marketing, social media optimization, and many more. Since 2002, topseos has been a trusted resource for businesses looking to launch or improve internet marketing campaigns. The pathfinder service allows topseos to work directly with you to help find companies that best fit your business needs. Why waste time searching through thousands of sites with false promises? Go straight to the authority, gain insight into the industry, and work with the best.


    Visibility Magazine

    Supporters
    http://www.visibilitymagazineintl.com

    Visibility Magazine, founded in 2007, has become the guide to latest trends in internet marketing. Visibility conducts interviews with CEOs, shares opinions, reviews products, and provides a wealth of information about the movements in the industry. Additionally, Visibility will reach many fringe businesses that may have been contemplating entering or expanding their Internet marketing campaigns. Visibility is published quarterly and covers a wide range of topics including, but not limited to, organic optimization, pay-per-click marketing, website analytics, affiliate marketing, and press release distribution. Visibility embodies high-quality content, good sense, superior taste, and the character of conscientious journalism.


    Social Media Examiner

    Supporters
    http://www.socialmediaexaminer.com

    The world’s largest online social media magazine, Social Media Examiner helps businesses discover how to best use social media, blogs and podcasts to connect with customers, drive traffic, generate more brand awareness and increase sales. Social Media Examiner hosts the popular Social Media Marketing Podcast and the industry's leading physical conference, Social Media Marketing World - http://www.socialmediaexaminer.com


    Soldier Modernisation

    Supporters
    http://www.soldiermod.com

    Soldier Modernisation (SoldierMod.Com) is an authoritative policy and technology publication for the international defense community, serving the integrated equipment needs of the dismounted soldier and marine in operations today and the fielding of Soldier Modernisation Programmes over the next few years. SoldierMod.Com is designed to provide insights into how decision makers plan to transform operations in the areas of survivability, sustainability, C4I, lethality and mobility; managing the balance between the promise of 'leap-ahead technology balance and mature cost effective solutions. SoldierMod is distributed in many formats which will include an 50 page journal 10,000 copies BPA Audited, twice annually , in January and June Our Website www.soldiermod.com , Has a 24 hour news service , anytime ( currently at over 20,000 individual visits per month ) . We also have an online technical forum where anyone in the industry can ask us strategic or technological questions , our partners and experts will respond directly back.


    Copybook - Military

    Supporters
    http://www.copybook.com/military

    Copybook’s global military network is designed to facilitate business between defence contractors, governments and defence procurement companies worldwide. We cover the latest military news, developments, events, exhibitions and we help promote military products through working with specific military experts. If you supply to the military, you can simply add your company for free today. You can then network with other military suppliers, arrange meetings and network at leading military events worldwide. SIGN UP FOR FREE today! Copybook – Your Global Business Network


    SmartBrief

    Supporters
    https://www2.smartbrief.com

    Serving over 5 million senior executives, thought leaders, and industry professionals, SmartBrief is the leading online publisher of targeted business news and information by industry. By combining technology, social media and editorial expertise, SmartBrief filters thousands of sources daily to deliver the most relevant industry news in partnership with more than 180 trade associations, professional societies, nonprofits and corporate identities. Click here to subscribe

    Marriott Regents Park

    128 King Henry's Road
    London NW3 3ST
    United Kingdom

    Marriott Regents Park

    This 4 star north London hotel in zone 2 is the perfect destination for the astute business traveler as well as the leisure guest that knows how convenient north London hotels are, as a base from which to explore the city .Bond Street is just 3 stops from Swiss Cottage underground station on the Jubilee Line, so you can be shopping, exploring the sights and taking in one of London’s world-renowned West End shows in less than 15 minutes when you stay at this hotel near central London. At the same time, the hive of activity that is Camden Town, the chic shops, cafes and restaurants of Primrose Hill and ZSL’s London Zoo in Regents Park are all just a short walk from this hotel in north London.

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    WHAT IS CPD?

    CPD stands for Continuing Professional Development’. It is essentially a philosophy, which maintains that in order to be effective, learning should be organised and structured. The most common definition is:

    ‘A commitment to structured skills and knowledge enhancement for Personal or Professional competence’

    CPD is a common requirement of individual membership with professional bodies and Institutes. Increasingly, employers also expect their staff to undertake regular CPD activities.

    Undertaken over a period of time, CPD ensures that educational qualifications do not become obsolete, and allows for best practice and professional standards to be upheld.

    CPD can be undertaken through a variety of learning activities including instructor led training courses, seminars and conferences, e:learning modules or structured reading.

    CPD AND PROFESSIONAL INSTITUTES

    There are approximately 470 institutes in the UK across all industry sectors, with a collective membership of circa 4 million professionals, and they all expect their members to undertake CPD.

    For some institutes undertaking CPD is mandatory e.g. accountancy and law, and linked to a licence to practice, for others it’s obligatory. By ensuring that their members undertake CPD, the professional bodies seek to ensure that professional standards, legislative awareness and ethical practices are maintained.

    CPD Schemes often run over the period of a year and the institutes generally provide online tools for their members to record and reflect on their CPD activities.

    TYPICAL CPD SCHEMES AND RECORDING OF CPD (CPD points and hours)

    Professional bodies and Institutes CPD schemes are either structured as ‘Input’ or ‘Output’ based.

    ‘Input’ based schemes list a precise number of CPD hours that individuals must achieve within a given time period. These schemes can also use different ‘currencies’ such as points, merits, units or credits, where an individual must accumulate the number required. These currencies are usually based on time i.e. 1 CPD point = 1 hour of learning.

    ‘Output’ based schemes are learner centred. They require individuals to set learning goals that align to professional competencies, or personal development objectives. These schemes also list different ways to achieve the learning goals e.g. training courses, seminars or e:learning, which enables an individual to complete their CPD through their preferred mode of learning.

    The majority of Input and Output based schemes actively encourage individuals to seek appropriate CPD activities independently.

    As a formal provider of CPD certified activities, SAE Media Group can provide an indication of the learning benefit gained and the typical completion. However, it is ultimately the responsibility of the delegate to evaluate their learning, and record it correctly in line with their professional body’s or employers requirements.

    GLOBAL CPD

    Increasingly, international and emerging markets are ‘professionalising’ their workforces and looking to the UK to benchmark educational standards. The undertaking of CPD is now increasingly expected of any individual employed within today’s global marketplace.

    CPD Certificates

    We can provide a certificate for all our accredited events. To request a CPD certificate for a conference , workshop, master classes you have attended please email events@saemediagroup.com

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    Contact SAE Media Group

    UK Office
    Opening Hours: 9.00 - 17.30 (local time)
    SAE Media Group , Ground Floor, India House, 45 Curlew Street, London, SE1 2ND, United Kingdom
    Tel: +44 (0) 20 7827 6000 Fax: +44 (0) 20 7827 6001
    Website: http://www.smgconferences.com Email: events@saemediagroup.com
    Registered in England - SMi Group Ltd trading as SAE Media Group




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