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The CEE region still remains one of the most attractive regions for investment through its outstanding potential for growth. Its Card Market is no different. SMi’s 5th annual Central and Eastern European Card Markets conference will shine a spotlight on the region and this rapidly advancing Card Market.

Emerging from the recession and with constantly evolving technology and regulation there has never been a more crucial time to be aware of the issues facing the market. Attend this conference to discover and network with the key personnel; from local and Central banks to the foremost experts in the industry - learn about the big issues from the people who really know.  


 

  Key Topics Include:

 • Changes and developments in card market regulation

• Current infrastructure issues

• Technological advancements and their relevance

• A spotlight on the CEE region

• Opportunities and threats to be aware of

 
 

 

 

 

 

 

 

  

With an increasingly global outlook and companies facing opportunity and competition both nationally and internationally it is crucial to stay up to date with the all the important issues both now and for the future. Don't let your organisation be left behind...     

- Update your knowledge of the CEE Card Market and the latest regulatory and technology issues
- Learn through firsthand accounts what the big issues are and what they mean for you  
- Evaluate the latest trends and developments in the industry 
- Discover what the future holds for CEE Card Markets emerging from the recession and with escalating regulatory pressures 
- Network with all the key personnel in the CEE region’s Card Markets

 

 

 

 

 

As an unrivalled opportunity to learn and network with all the key players in the CEE Card Market, the following cannot afford to miss out:

 

Directors, CEO's, Head of Cards, Head of Business Development of:

•    Banks
•    Financial Institutions
•    Card technology manufacturers
•    Retail card suppliers
•    Public sector transport projects
•    Payment market solution providers
•    Private Finance and Equity firms
•    Economic analysts

 

Conference programme

8:30 Registration & Coffee

9:00 Chairman's Opening Remarks

Erwin Petsch

Erwin Petsch, Senior Card Consultant, Petsch Card Consulting

9:10 Keynote Address

Mihai  Voicu

Mihai Voicu, Payment and Securities Settlement Systems Oversight Division, The National Bank Of Romania

 

·         The current regulatory issues

·         Electronic payments in Romania

·         Developments in the Romanian card market 

·         What next for Romania

9:50 EAPS: The European Card Solution for SEPA

Lars Tebruegge

Lars Tebruegge, Business Advisor, EAPS

·         Importance of European cross-border cooperation and governance

·         EAPS operations report

·         Open to schemes and acquirers

·         EAPS objectives for 2010 and beyond

10:30 Morning Coffee

11:00 Trends and Future Projections for Financial Cards Market in Central and Eastern Europe

Margareta Vili

Margareta Vili, Research Analyst, Euromonitor International

·         The review of the performance and development of the Eastern European cards market over the last five years

·         Financial cards market analysis by subsector. Which types of cards dominate the market? Which cards are seeing their usage rate grow most quickly?

·         Financial cards market drivers for the upcoming five years period

·         Euromonitor International's forecasts for the year 2009-2014

11:40 The Challenges of Growth – A Banker’s Perspective

Robert Wright

Robert Wright, CEO, Raiffeisen Bank

·         The growth of cards in the Balkans - from a Raiffeisen International perspective

·         Spotlight on CEE

·         The specific challenges and problems in Albania and Kosovo

·         The opportunities ahead for the Balkans

12:20 Networking Lunch

13:20 Customised Solutions for Loyalty – Bonus Card Success in Turkey and Romania

Evren  Erbis

Evren Erbis, Product & Brand Management – Innovation Manager, Garanti Payment Systems

·         Garanti Bank and its payments systems

·         Bonus cards

·         Customer segmentation for loyalty

·         What next?

14:00 Thinking Out of The Box

Torsten  Uhe

Torsten Uhe , Manager, Business Development , ATOS WORLDLINE GMBH

  • Treatment of Innovation
  • Credit Card Online Safe
  • Worldline e-Safe
  • Atos Worldline Processing Services & Business Model
  • 14:40 SPECIAL ADDRESS

    Hemant  Baijal

    Hemant Baijal, Payment Systems Development Group, The World Bank

    ·         The need for regulation and standardisation

    ·         The World Bank’s view on maximising growth in the region

    ·         The role of international cooperation

    ·         The incredible potential for growth

    15:20 Afternoon Tea

    15:40 The Vision of a Central Bank on the Single Euro Payments Area for Cards

    Michiel Van Doerveren

    Michiel Van Doerveren, Senior Policy Advisor, De Nederlandsche Bank N V

    ·         SEPA basics

    ·         The cards market and efficiency of POS-payments

    ·         How to realise SEPA for cards

    ·         Status of implementation of SEPA for cards

    16:20 Latest Developments in the CEE Region

    Erwin Petsch

    Erwin Petsch, Senior Card Consultant, Petsch Card Consulting

    ·         Impact of the financial and economic crisis

    ·         Product propositions – move to debit and prepaid cards

    ·         New growth opportunities

    ·         Regulation

    17:00 Chairman’s Closing Remarks and Close of Day One

    8:30 Registration & Coffee

    9:00 Chairman's Opening Remarks

    Robert Wright

    Robert Wright, CEO, Raiffeisen Bank

    9:10 Keynote Address

    Jens Mahlke

    Jens Mahlke, Member of the Board, Card Services, Deutsche Bank

    ·         European card market

    ·         Market drivers

    ·         New schemes and developments/initiatives

    ·         Market outlook

    ·         The approach from Deutsche Bank

    9:50 Flat Pack Payment

    Andreas Melan

    Andreas Melan, Group Payments Card Manager, Ikea

    What IKEA is Aiming  For:

  • Reduction of the excessive cost for card payments
  • Transparency on service and cost
  • Real competition for card service provider
  • What We Are Struggling With:

  • No interchange difference between Debit and Credit cards
  • No economies of scale
  • Oligopolistic behaviour of the banks in the CEE countries - retailers and customers pay the bill
  • 10:30 A New European Future Proof Card Scheme

    Pierre  Orban

    Pierre Orban, Chief Marketing Officer, PayFair

  • E-commerce and mobile
  • Maximizing consumer convenience and security
  • 10:50 Morning Coffee

    11:10 Innovative Acquiring Partnerships

    Christian  Bucheli

    Christian Bucheli, Head of International Business Development, Six Multipay

    ·         Partner models to outsource Multibrand Acquiring by still owning the merchant

    ·         Alternative, innovative growth strategies combining customer insight and operational efficiency

    ·         Profit from economies of scale in processing, scheme fees and operations

    ·         SIX Pay inside as quality promise for excellent Swiss acquiring services

    ·         One stop solutions for merchants all over Europe featuring as well added value services

    11:50 Profitability Dynamics of Card Payments

    Francesco Burelli

    Francesco Burelli, Director, Payments, Deloitte

    ·         Revenue compression and raising costs

    ·         The pros and cons of interchange reduction

    ·         Passing the cost onto the customer – will this affect payment type preference?

    ·         Increasing revenues and reducing costs, how to improve the bottom line

    12:30 Networking Lunch

    13:30 Developments in Contactless and Prepaid Within Europe

    Martin  ten Houten

    Martin ten Houten , Head Sales and Business Development , Visa Europe

    ·         Cross-border cooperation aspects in prepaid and contactless

    ·         Visa payWave – VISA’s contactless technology

    ·         Visa Transit strategy

    ·         Business case and opportunity in CEE

    ·         Prepaid products in Visa Europe

    14:10 Trends in the CEE Card Markets – A Perspective from Outside the Region

    Pedro  Rodrigues

    Pedro Rodrigues, Consultant, Edgar, Dunn & Company Ltd

    ·         What have been the past drivers for payment cards in the CEE region?

    ·         Has the economic crisis changed things?

    ·         What are the key trends going forward? 

    ·         Will the CEE region remain a success story for payment cards?

    14:50 Nokia NFC Experience

    Mikko Haikonen

    Mikko Haikonen, Senior Manager, Nokia Devices, Nokia Corporation

    ·         Nokia experiences of the payment trials and roll-outs

    ·         What is NFC technically and what is the user experience

    ·         NFC payment

    ·         The future of the NFC-ecosystem development

    15:30 Afternoon Tea

    15:50 Near-Field Communication Technology and its Utilisation in Mobile Telephones

    Michael  Roland

    Michael Roland , NFC Expert and Research Associate, Hagenberg University

    ·         Experience with utilisation of NFC technology

    ·         Advantages and disadvantages of this technology for operators

    ·         NFC business challenges

    ·         NFC ecosystem

    ·         Over the air services

    16:30 The RMV Mobile Web-Portal

    Markus  Huber

    Markus Huber, Head of Innovation and New Business Development, Rhein-Main Verkehsverbund (RMV)

  • Information, Ticketing, Booking and Payment in your pocket
  • Get the right information at the right time at the right place
  • location based services using smart maps
  • Innovative booking and ticketing system
  • NFC as a technology to store tickets in a Secure Environment
  • Using NFC Tags and QR Codes as access points to the mobile portal
  • 17:10 Chairman’s Closing Remarks and Close of Conference

    +

    Workshops

    Near Field Communication Technology
    Workshop

    Near Field Communication Technology

    Radisson SAS Béke Hotel
    17th March 2010
    Budapest, Hungary

    VENUE

    Radisson SAS Béke Hotel

    Teréz korut 43, , , Budapest, , Hungary

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    Radisson SAS Béke Hotel

    Teréz korut 43
    Budapest H-1067
    Hungary

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    WHAT IS CPD?

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