Anti-Counterfeiting in Pharma

In association with

 Payne Worldwide and Payne Security




Who is leading this event?

The Master Class is being led by:

  • Jackie Evans, Marketing Manager, Payne
  • Richard Burhouse, Business Development Manager, Payne Security

Jackie has more than 21 years experience in the Printing & Packaging industry, having joined the labels division of Payne as a member of the sales team in May 1990 and moving on to fulfil roles, firstly in the Business Development Team and then in Sales Management.  Jackie holds the Chartered Institute of Marketing, Post Graduate Diploma in Marketing and has been instrumental in developing and implementing the plans that position Payne as one of the leading Pharmaceutical Label Printers in the world of Security and Anti-Counterfeiting

Jackie has presented to bodies such as the Association of Pharmacy Technicians on the issue of counterfeit medicines and has been involved in the development and presentation of individually tailored workshops, leading to the adoption of anti counterfeiting measures by some of the world’s major pharmaceutical companies.

Richard has been involved in the security industry for over ten years, having joined Payne Security in 2000.  During that time he has held various commercial roles for this global leader in the field of Brand Protection and he also serves as a Director of the International Authentication Association.

Prior to his current role, Richard was Marketing Manager for secure track & trace and serialisation technology company FractureCode Corporation, based out of Copenhagen, Denmark.  Richard holds a Bachelor of Science Degree in Chemistry and Business from Warwick University, a Post-Graduate Certificate in Management and has been awarded Chartered Marketer status by the Chartered Institute of Marketing.

Anti-Counterfeiting in Pharma


What is this event about?

Facing the Facts

EU customs authority figures released in July 2009 show that seizures of counterfeit medicine rose 118% in the previous year, more worrying still are instances of counterfeits discovered at dispenser or patient level, where the drugs have been acquired through the national supply chain and in several cases consumed by patients.

About the Masterclass

With the international spotlight firmly on drug integrity and patient safety it is crucial that drug companies and brand owners retain the initiative in the fight against counterfeit crime. We all recognise that keeping up with the latest technology can be an almost impossible task and for many the prospect of implementing an effective strategy can be a potential minefield.

This workshop will look at how to negotiate that minefield, how to identify what will really work for you and your brand and how to stay one step ahead of the counterfeiters.

Scroll down for the full programme...


The masterclass will cover:

  • Overt anti-counterfeiting technologies
  • Covert anti-counterfeiting technologies
  • Mass serialisation

Why should you attend this event?

By attending this Master Class, you will be able to

  • Identify the threat you face 
  • Deploy the latest technological developments 
  • Discover ways to improve your current approach
  • Develop and implement powerful, state-of-the-art, secure solutions to protect their brands and patients from the global counterfeiting threat

Where does the event take place?

This Masterclass will take place in central London, UK.


About the organisations

Payne – located in St Mellons, Cardiff, Payne’s label division has set and met the very highest standards in high quality, creative and secure self adhesive label printing. Purpose-built production facilities are accredited to ISO 9001:2008, including the requirements of Pharmaceutical Packaging Materials PS9000:2001 and incorporate the latest manufacturing technology.

A talented, multi-skilled team focused on providing the very best customer care complements Payne’s superb working environment. Belief in building friendly, open and professional relationships is endorsed by Payne’s impressive client list that includes some of the world’s leading manufacturers and retail companies.

Payne Security is one of the world's leading companies in the fields of brand protection, document authentication and personal ID solutions providing customers with an extended range of products designed to beat counterfeiters and prove personal identity.

It offers a wide range of effective security solutions to protect products, brands and documents.  From inks to lacquers, ID card laminates to labels, tear tapes to threads, its overt security, covert security and forensic technologies can be applied to a wide variety of consumer goods.  Payne Security's track & trace, anti-theft, tamper evidence and authentication solutions are already being used by leading international brands across the tobacco, alcohol, food & beverage, pharmaceutical and medical supplies markets.


Associated Media Partner:

Pharmaceutical anti-counterfeiting news from SecuringPharma.com.

SecuringPharma.com is a free-to-access information service that covers the issues surrounding counterfeit medicines and supply chain security in the pharmaceutical industry. Our aim is to provide practical advice and market intelligence to help drugmakers keep up-to-date with developments in the field and define their own strategies to safeguard the supply chain, from raw materials right through to the patient.

Masterclass programme

9:30 Registration and coffee

10:00 Welcome and introductions

10:10 Overt anti-counterfeiting technologies

10:50 Covert anti-counterfeiting technologies

11:30 Coffee break

11:50 Mass serialisation

12:30 General Q&A

13:00 Close of masterclass


Central London

United Kingdom

Central London



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CPD stands for Continuing Professional Development’. It is essentially a philosophy, which maintains that in order to be effective, learning should be organised and structured. The most common definition is:

‘A commitment to structured skills and knowledge enhancement for Personal or Professional competence’

CPD is a common requirement of individual membership with professional bodies and Institutes. Increasingly, employers also expect their staff to undertake regular CPD activities.

Undertaken over a period of time, CPD ensures that educational qualifications do not become obsolete, and allows for best practice and professional standards to be upheld.

CPD can be undertaken through a variety of learning activities including instructor led training courses, seminars and conferences, e:learning modules or structured reading.


There are approximately 470 institutes in the UK across all industry sectors, with a collective membership of circa 4 million professionals, and they all expect their members to undertake CPD.

For some institutes undertaking CPD is mandatory e.g. accountancy and law, and linked to a licence to practice, for others it’s obligatory. By ensuring that their members undertake CPD, the professional bodies seek to ensure that professional standards, legislative awareness and ethical practices are maintained.

CPD Schemes often run over the period of a year and the institutes generally provide online tools for their members to record and reflect on their CPD activities.


Professional bodies and Institutes CPD schemes are either structured as ‘Input’ or ‘Output’ based.

‘Input’ based schemes list a precise number of CPD hours that individuals must achieve within a given time period. These schemes can also use different ‘currencies’ such as points, merits, units or credits, where an individual must accumulate the number required. These currencies are usually based on time i.e. 1 CPD point = 1 hour of learning.

‘Output’ based schemes are learner centred. They require individuals to set learning goals that align to professional competencies, or personal development objectives. These schemes also list different ways to achieve the learning goals e.g. training courses, seminars or e:learning, which enables an individual to complete their CPD through their preferred mode of learning.

The majority of Input and Output based schemes actively encourage individuals to seek appropriate CPD activities independently.

As a formal provider of CPD certified activities, SMI Group can provide an indication of the learning benefit gained and the typical completion. However, it is ultimately the responsibility of the delegate to evaluate their learning, and record it correctly in line with their professional body’s or employers requirements.


Increasingly, international and emerging markets are ‘professionalising’ their workforces and looking to the UK to benchmark educational standards. The undertaking of CPD is now increasingly expected of any individual employed within today’s global marketplace.

CPD Certificates

We can provide a certificate for all our accredited events. To request a CPD certificate for a conference , workshop, master classes you have attended please email events@smi-online.co.uk

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