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The workshop will explore the role of digital transformation in driving organisations to
join together their internal and external social initiatives, the paradigm shift taking
place in change management and the role of change agent networks in delivering
iterative, responsive solutions to the organisations needs.

  • Learn about trends in digital transformation and change management
  • Discover the advantages to joining together internal and external social initiatives
  • Understand your role as a change agent in driving your organisation towards new capabilities
  • Determine how the role of a change agent can advance you towards leadership roles in your organisation

 

  • Social Media Managers
  • Online Marketing Directors
  • Communications Officers
  • Customer Service Managers
  • Lead Media Relations
  • Heads of Recruitment
  • Digital/ Website Managers
  • Press Officers
  • PR Managers
  • Brand reputation managers

Workshop LEADER

keynote-img

Cerys Hearsey

Lead Consultant , Postshift

Cerys Hearsey is the Lead Consultant at Postshift, and has
implemented social initiatives, both internal and external
at a range of organisations including Bosch, Bombardier
Transportation, Schlumberger and Adidas. She has also
helped organisations to build change agent networks to
deliver organisational change and embed new ways of
working.

Postshift

Postshift is a research, software and consulting firm. Postshift are
dedicated to supporting global organisations engaged in
delivering digital transformation, social business, and technology enabled
modernisation programmes.

http://postshift.com/

Workshop programme

13:30 Registration & Coffee

14:00 Opening remarks and introduction

Cerys Hearsey

Cerys Hearsey, Lead Consultant , Postshift
View Bio

Ea Ryberg Due

Ea Ryberg Due , Consultant , Postshift
View Bio

14:25 Introduction to digital transformation

14:45 Improving social media on the outside, linking to social on the inside

15:10 Afternoon Tea

15:25 A new approach to organisational change?

15:45 Afternoon coffee and networking

16:25 Building a network of change agents

16:45 Framework for delivery and measuring success

17:00 Closing Remarks

Ea Ryberg Due

Ea Ryberg Due , Consultant , Postshift
View Bio

Cerys Hearsey

Cerys Hearsey, Lead Consultant , Postshift
View Bio

17:30 Close of workshop

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Holiday Inn Kensington Forum

97 Cromwell Road
London SW7 4DN
United Kingdom

Holiday Inn Kensington Forum

Holiday Inn Kensington Forum is perfectly situated in one of London’s most luxurious and beautiful areas within South Kensington. 

The hotel is just 2 minutes walk from Gloucester Road tube station for convenient travel to Hyde Park, London Eye, Tower Bridge plus more of London’s top attractions. There are also easy and direct links to some major transport hubs including Victoria, Kings Cross St Pancras, Paddington and Heathrow. 

This distinctive hotel in south London has so much to offer to make all guests really feel at home. The latest Holiday Inn relaunch is not just about the new look and feel for the hotel but to offer guests more benefits during their stay including a pillow menu for extra comfort during their sleep and a curved shower rail for more spacious feel. 

In addition to our 906 rooms, all business guests can take advantage of our meeting and conference facilities including High Speed Internet Access and unlimited Starbucks coffee at The Academy. Our hotel’s professional event planners are on board to help take the hard work and stress away from planning your next event. 

So whether you in London on business or pleasure, make the Holiday Inn London Kensington Forum your first choice of hotel and book your accommodation for our lowest internet rate guarantee. 

HOTEL BOOKING FORM

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WHAT IS CPD?

CPD stands for Continuing Professional Development’. It is essentially a philosophy, which maintains that in order to be effective, learning should be organised and structured. The most common definition is:

‘A commitment to structured skills and knowledge enhancement for Personal or Professional competence’

CPD is a common requirement of individual membership with professional bodies and Institutes. Increasingly, employers also expect their staff to undertake regular CPD activities.

Undertaken over a period of time, CPD ensures that educational qualifications do not become obsolete, and allows for best practice and professional standards to be upheld.

CPD can be undertaken through a variety of learning activities including instructor led training courses, seminars and conferences, e:learning modules or structured reading.

CPD AND PROFESSIONAL INSTITUTES

There are approximately 470 institutes in the UK across all industry sectors, with a collective membership of circa 4 million professionals, and they all expect their members to undertake CPD.

For some institutes undertaking CPD is mandatory e.g. accountancy and law, and linked to a licence to practice, for others it’s obligatory. By ensuring that their members undertake CPD, the professional bodies seek to ensure that professional standards, legislative awareness and ethical practices are maintained.

CPD Schemes often run over the period of a year and the institutes generally provide online tools for their members to record and reflect on their CPD activities.

TYPICAL CPD SCHEMES AND RECORDING OF CPD (CPD points and hours)

Professional bodies and Institutes CPD schemes are either structured as ‘Input’ or ‘Output’ based.

‘Input’ based schemes list a precise number of CPD hours that individuals must achieve within a given time period. These schemes can also use different ‘currencies’ such as points, merits, units or credits, where an individual must accumulate the number required. These currencies are usually based on time i.e. 1 CPD point = 1 hour of learning.

‘Output’ based schemes are learner centred. They require individuals to set learning goals that align to professional competencies, or personal development objectives. These schemes also list different ways to achieve the learning goals e.g. training courses, seminars or e:learning, which enables an individual to complete their CPD through their preferred mode of learning.

The majority of Input and Output based schemes actively encourage individuals to seek appropriate CPD activities independently.

As a formal provider of CPD certified activities, SMI Group can provide an indication of the learning benefit gained and the typical completion. However, it is ultimately the responsibility of the delegate to evaluate their learning, and record it correctly in line with their professional body’s or employers requirements.

GLOBAL CPD

Increasingly, international and emerging markets are ‘professionalising’ their workforces and looking to the UK to benchmark educational standards. The undertaking of CPD is now increasingly expected of any individual employed within today’s global marketplace.

CPD Certificates

We can provide a certificate for all our accredited events. To request a CPD certificate for a conference , workshop, master classes you have attended please email events@smi-online.co.uk

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UK Office
Opening Hours: 9.00 - 17.30 (local time)
SMi Group Ltd, 1 Westminster Bridge Road, London, SE1 7XW, United Kingdom
Tel: +44 (0) 20 7827 6000 Fax: +44 (0) 20 7827 6001
Website: http://www.smi-online.co.uk Email: events@smi-online.co.uk
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